Cerana
A premium, sewn-to-order streetwear brand with an editorial storefront built to make made-to-order feel like luxury, not a wait.
Scroll within the desktop frame, or the phone, to explore the full site.
Client
Cerana Clothing Ltd
Sector
Fashion ecommerce
Model
Sewn-to-order, made in Bali
Services
Ecommerce design, build & care
Live site
cerana.co.ukYear
2026
The brief
Cerana is a luxury-minimal streetwear label with a sewn-to-order, zero-waste model, every piece handcrafted in Bali only after it is ordered. The storefront needed to feel as elevated as the product, tell the made-to-order story so customers understood the why behind the wait, and convert browsers into buyers across its collections.
Our approach
We built an editorial, image-led store fronted by a bold “cut, sewn, dyed for you” hero, with collection-led browsing and a clear sew-to-order explainer that reframes the lead time as the whole point: craftsmanship and zero waste, not a delay.
What we built
- Full ecommerce storefront, cart and checkout
- Editorial hero and lookbook imagery
- Collection-led navigation
- Sew-to-order explainer
- Customer reviews and social proof
- Affiliate-programme sign-up
- Designed mobile-first
- Secure hosting and ongoing care
As accountants ourselves, we made sure the store carries what Cerana Clothing Ltd is legally required to show: registered company name, number, place of registration and registered office, plus the VAT and consumer information an online shop must display.
The result
A storefront that matches the calibre of the product and makes the made-to-order model feel premium and deliberate rather than inconvenient, an editorial brand experience that carries cleanly from desktop to phone.
[Add a real outcome line here.]
Next project
The PT Hut